Purpose Tee - Pink Shirt Day - Kindness - Stand up against bullying

Stand up against bullying

Every year on the last Wednesday of February, Canadians wear pink to take a stand against bullying . This shirt is more than a fashion statement, it’s a symbol of kindness, inclusion, and courage.

The Story Behind the Shirt
Pink Shirt Day began in 2007 when two students in Nova Scotia rallied their peers to wear pink in support of a classmate who was bullied for his shirt color. That simple act of solidarity sparked a nationwide movement.

What It Represents

• A commitment to kindness over cruelty
• A reminder that bullying has no place in our lives
• A chance to start conversations and build safer spaces for everyone

A Meaningful Message with Every Delivery
Each order includes a thoughtfully designed postcard that shares the story behind the cause. It's more than just information, it's a spark for conversation. Whether over breakfast or at a school event, it invites you to connect with friends and family about why this cause matters, what it means to you personally, and how charitable giving makes a lasting impact.

Where Your Money Goes

By ordering through us, you're making a meaningful contribution. A portion of every sale goes directly to our supported causes, and we also pay licensing fees for the use of official logos to ensure authenticity and respect for the movement.

As a Tee Top-up, this shirt does not contribute to your school or group fundraiser

Heads-up!
Our tees like to keep things fresh. Designs may change at any time—no warning, no drama, just a little surprise party in your parcel. Whether it’s a tweak, a twist, or a total glow-up, your tee will still bring the spirit.

Proudly Canadian Supply Chain
From our website to our printing partner to the hands that pack and ship your order: our entire supply chain is proudly Canadian. Even our founder calls Canada home.

While we’re committed to sourcing Canadian-made products wherever possible, locally produced T-shirts are currently limited and often come at a higher cost. So while the tee is manufactured by a Canadian Company, the tee itself isn’t made in Canada (yet!), everything else about your order is rooted right here. And we’re still searching for a local option that fits just right.

* Additional shipping fees apply for rural addresses.